RECELLULAR LAUNCHES CELL PHONE TRADE-IN PROGRAM

 

Point-of-Sale and Online Solutions Target 130 Million Retired Cell Phones

Ann Arbor, Mich., March 23, 2010 – ReCellular, the world’s leading source and solution for used electronics, today announced the release of comprehensive trade-in programs for both consumers and phone retailers.  Built upon the shoulders of the largest and most trusted phone recycler in world, the simple-to-use services generate confidence in a difficult market.

 

“Millions of consumers are looking to get cash for their used phones, but want a company that they can trust,” said Steve Manning, ReCellular CEO.  “ReCellular already processes more than 5 million phones a year.  Combining our size and expertise with a simple to use interface makes our solutions the perfect fit for retailers and consumers across the country.”

 

Thousands of consumers have already used SecureTradeIn.com in early release, with great success. Combining ease of use, high reimbursement, guaranteed data protection and the support of the world’s oldest and largest phone reuse and recycling company, the website delivers a superior consumer trade-in solution.

 

For retailers and carriers looking to improve customer retention and product up-sale through the value of their used phones, ReCellular’s Point of Sale solution is the perfect tool. Customization to any brand is easy, high volume is no problem, and their “pay what we say” policy keeps things hassle free. Couple that with best-in-class personal data security and ReCellular delivers a solution that guarantees retailers and carriers a streamlined process.

 

“ReCellular knows that time and training are precious commodities in a retail environment. For a trade-in solution to work, it has to be simple and easy,” said Manning. “That is why we have made our point of sale solution so store-friendly.  Retailers love this tool.”

 

ReCellular launched their trade-in solutions in early 2010.  Consumer information can be found at www.securetradein.com; retailer information is at www.recellular.com.

 

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About ReCellular Inc.:

 

With offices in the United States and Hong Kong, ReCellular Inc. is the world's leading electronics sustainability firm. We provide solutions for the collection, reuse and recycling of used personal electronics that generate financial return for our partners, quality products for our customers, funding for charity organizations, and protection of the environment. Corporate, charitable, consumer and wholesale information is available at www.ReCellular.com.